St. Joseph Medical Corp

Weekly Performance Update | June 22 - 28, 2026

Tasks Completed This Week

Google Ads

  • Refreshed Google Ads campaign

Email Marketing

  • Created July newsletter
  • Updated company name to St. Joseph Medical on newsletter, transferred email over to Zoho, and attached links

Reporting / Analytics

  • Filled in comparison sheet with month-to-month numbers and Helix comparison
  • Pulled CPA numbers and completed Helix vs. Melleka performance comparison

CRM / Automations

  • Reconnected Facebook to Melleka App
Google Ads Performance (St. Joseph V2)

Note: The original Google Ads account (St. Joseph Medical Corp) returned a permission error during this period. All data below is from the V2 account.

$3,954.58
Total Spend
1,245
Clicks
20,662
Impressions
6.03%
CTR
$3.18
Avg CPC
0
Tracked Conversions
CampaignSpendClicksImpressionsCTRCPCConv.
PMax | General #2$1,353.853484,9067.09%$3.890
PMax | General | NEW SITE$1,326.7357410,9285.25%$2.310
Search | Website Form Submission$1,274.013234,8286.69%$3.940

Top Keywords by Spend (Search Campaign)

KeywordMatch TypeClicksImpressionsCTRCPCSpend
glucose monitor covered by insuranceBroad931,1737.93%$3.86$358.84
how to get freestyle libreBroad761,0737.08%$4.29$326.00
dexcom g7Broad731,1626.28%$3.73$272.59
diabetic medical suppliesPhrase344507.56%$4.90$166.44
freestyle libre 3Exact164463.59%$3.68$58.81
libre 3 plusPhrase41382.90%$3.45$13.81
continuous glucose monitor covered by insurancePhrase4735.48%$3.32$13.27
dexcom g7 reviewsBroad3378.11%$4.47$13.42
freestyle libre 3 covered by insuranceExact3486.25%$4.52$13.55
libre 3 sensorPhrase3476.38%$3.76$11.27

Google Ads Changes Made (Jun 22-28)

  • Jun 26: Added 43 negative keywords (Exact match) to Search | Website Form Submission campaign, including: "ac1 monitor", "dexcom coupon with insurance", "dexcom g7 15 day sensor coupon", "free cgm for type 2 diabetes", "how to get libre 3", "ac1 monitor near me", "blood glucose monitoring system", "cgm monitor for weight loss", "glucose monitor app", "insulin pump and cgm", "libre 2 sensor", "best cgm monitor", "blood sugar monitor watch", "cgm for weight loss covered by insurance", "cgm without diabetes", "continuous blood sugar monitor", "cost of dexcom g7 without insurance", "dexcom cost with insurance", "dexcom g7 app", "dexcom g7 cost with insurance", "dexcom g7 price with insurance", "dexcom over the counter", "dexcom sensors", "does insurance cover dexcom", "does medicare cover dexcom g7", "freestyle libre 2 sensor", "glucose meter near me", "glucose monitor for weight loss", "glucose monitor no prick", "how much does a cgm cost with insurance", "how much is dexcom g7 with insurance", "how to get a dexcom g7", "is dexcom g7 covered by insurance", "is freestyle libre covered by insurance", "libre 2 plus", "libre 3 accuracy", "libre freestyle", "stelo glucose monitor", "who makes dexcom", and more
  • Jun 26: Added 2 negative keywords (Broad match) to Search campaign: "coupon" and "cost"
  • Jun 26: Added campaign-level negative keyword criteria to Search | Website Form Submission (6 campaign criterion changes)
  • Jun 23: Created new ad group criterion in PMax | General #2 campaign (campaign targeting update)
  • Jun 23: Created new ad group criterion in PMax | General | NEW SITE campaign (campaign targeting update)
Meta Ads Performance
Alert: The Meta Ads account status changed from "Active" to "Payment Needed" on June 26. This may have impacted ad delivery during the last 2 days of the reporting period. This needs to be resolved to prevent further disruption.
$314.59
Total Spend
388
Clicks
9,370
Impressions
3 Leads
Lead Conversions
24 Purchases
Purchase Conversions
4.14%
CTR
$0.81
Avg CPC
6,418
Reach
CampaignSpendClicksImpr.CTRCPCLeadsPurchasesCPA
General | Sales Campaign V3$60.611513,3414.52%$0.4039$5.05
Just Turned of Age Match | Sales Campaign [Suggestion]$64.55571,5153.76%$1.1305$12.91
HMO Match | Sales Campaign [Look Alike]$61.77731,6124.53%$0.8505$12.35
Bad DOB Match | Sales Campaign [Suggestion]$64.39821,7174.78%$0.7903$21.46
HMO Match | Sales Campaign [No Suggestion]$63.27251,1852.11%$2.5302$31.64

Meta Ads Changes (Jun 22-28)

  • Jun 26: Account status changed from "Active" to "Payment Needed" on the St Joseph V2 ad account. This likely paused or reduced ad delivery for the remainder of the reporting period.
Social Media (Facebook)

Social Media Summary: 10 Facebook posts published during the reporting period. Total engagement: 1 like, 0 comments, 0 shares. Reminder: Check if social media posts are scheduled for next week.

CRM & Pipeline (GoHighLevel)

Activity Summary

Active
CRM Status
Live Chat
Primary Channel
Active
AI Employee

Recent conversations showed live chat sessions (including AI Employee handled calls), phone calls, and email notifications flowing through the CRM. The AI Employee is actively handling incoming calls and sending internal notifications to the team.

Note: Pipeline opportunity search returned an API error during this pull. Pipeline stage data was not available for this report.